Altezza Sales Insights

Stay ahead in the sales game with our latest strategies, tips, and industry trends. Explore our articles for actionable advice to elevate your sales approach and drive results.

Craig Johnson 11/10/25 Craig Johnson 11/10/25

The 3 Hidden Bottlenecks That Doom Sales Hires

If you’ve tried to hire a salesperson and it didn’t work out, you’re not alone.

We’ve talked to dozens of founders who made the same leap. You’re stretched thin, revenue’s growing, and it feels like the right time to bring in someone to “own sales.” So you write the job description, run the interviews, and believe you found a great fit.

And then… nothing. No sales. And an expensive salary to pay. Several months later, you’re wondering if you made a huge mistake.

Guest User 11/13/24 Guest User 11/13/24

Sales And The Flywheel Effect: Don't Make This Common Mistake!

A Flywheel is a mechanical device which is designed to store kinetic energy and smooth out the power of an engine. They are typically made of very dense metal that takes a lot of energy to get moving. But, once they have momentum, that density and weight works to keep the engine running smoothly.

Just like a flywheel, sales requires a LOT of energy to get moving initially but, once the momentum is in place, the energy required to keep it moving is diminished.

Kevin McMillan 8/16/24 Kevin McMillan 8/16/24

The Accidental Growth Lid

A business owner creates an Accidental Growth Lid when they won't let go of the sales function in their business. This is an all-too-common entrepreneurial mistake. It not only affects the growth and valuation of their business, it often creates some personal challenges as well.

I have had far too many conversations with business owners about their lack of margin and time for the things and people they love. There is a lot of frustration about it to be sure. However, most entrepreneurs I've talked to simply consider it an acceptable cost of building a new business.