Altezza Sales Insights

Stay ahead in the sales game with our latest strategies, tips, and industry trends. Explore our articles for actionable advice to elevate your sales approach and drive results.

Your Mission Matters: 4 Ways Your WHY Elevates Sales to a Whole New Level
Sales Strategy, Culture, Go-to-Market Kevin McMillan Sales Strategy, Culture, Go-to-Market Kevin McMillan

Your Mission Matters: 4 Ways Your WHY Elevates Sales to a Whole New Level

In the fast-paced world of SMB's, where every decision counts, there's a secret sales weapon that can absolutely set your business apart: your mission. And here me out on this.....I'm not talking about a fancy tagline......I'm referring to the heartbeat of your organization, the soul that fuels every action and decision. The very reason you and your team show up for work every single day.

Let's dive into 4 reasons why your mission is the unsung hero of lasting sales success.

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Sales Team Selection
Sales Strategy, Culture, Hiring & Onboarding Kevin McMillan Sales Strategy, Culture, Hiring & Onboarding Kevin McMillan

Sales Team Selection

A seasoned sales professional (me) was once asked, “Why are you so successful at sales?”

The question, coming from the President, and Co-Founder of the company that had employed me for five years caught me off-guard. I hadn’t really given it much thought. I had been in sales for most of my life, and to me, just did what came naturally.

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