Altezza Sales Insights

Stay ahead in the sales game with our latest strategies, tips, and industry trends. Explore our articles for actionable advice to elevate your sales approach and drive results.

Kevin McMillan 7/9/25 Kevin McMillan 7/9/25

The Right Person and the Right Plan

Hiring a salesperson shouldn’t feel like gambling. But too often, that’s exactly how it goes. You spend weeks interviewing, you finally make a hire, and then… you wait. You wait for them to get up to speed. You wait for them to “figure it out.” You wait for results while trying to squeeze in enough training between everything else on your plate.

Kevin McMillan 7/2/25 Kevin McMillan 7/2/25

The Advantage of a Fractional Mindset

With a full-time employee, there is an unspoken permission to be inefficient. You know they’re available forty hours a week, so training often gets pushed. You think, I’ll get to it when I have time, but of course as a founder, you rarely do. Important onboarding moments get delayed, diluted, or skipped entirely because the time always feels available…until it isn’t.

Kevin McMillan 6/26/25 Kevin McMillan 6/26/25

How Fractional Sales Reps Stay Aligned Without Stealing Your Time

You know you need help with sales, but the last thing you want is another direct report to manage.

You barely have time to manage your own calendar. But, you need to scale the sales process and step away from it so you can fully step into the owner role.

Kevin McMillan 8/21/24 Kevin McMillan 8/21/24

Two Lenses of Sales Success: Platform vs People

On the exciting path to ramping up sales, small business owners like us often hit a fork in the road that can really make us scratch our heads: Do we lay down the groundwork and build a strong sales infrastructure first, or jump straight into the action by hiring a savvy sales pro who can land deals and help build that foundation along the way? This decision might look like a no-brainer at first glance, but let me tell you, it's anything but simple. It's one of those big decisions that not only sets the immediate direction for our ventures but also shapes the way we grow and connect with our customers down the line.